Stuart, FLA (December 11, 2006) – The National Sales and Marketing Council (NSMC) of the National Association of Home Builders (NAHB) has announced the Silver and Regional Award Winners for The Nationals new home sales and marketing awards.
Cotton & Company received a Silver Award in the “Best Brochure For A Builder” category with its Taylor Woodrow corporate brochure. Established in 1983, Cotton & Company is a full service advertising and public relations agency, specializing in developing comprehensive real estate marketing campaigns from initial site planning through final closeout. With more than 60 associates, Cotton & Company has overseen marketing responsibilities for over 1000 communities including sales launch and international campaigns for clients throughout the United States, Central America, The Bahamas, and the Turks and Caicos. Cotton & Company is recognized as the leader in state-of-the-art technology e-marketing solutions for the luxury residential and resort real estate industry.
“The Nationals are the most prestigious awards of their kind, setting the benchmark for innovations in home design, marketing and sales,” said Dan Levitan, chairperson of The Nationals. “NAHB’s commitment to recognizing originality, imagination and success has been exemplified by its award winners since the competition’s inception.”
Started in 1982 as the Institute of Residential Marketing (MIRM) Awards, The Nationals award program continues to recognize superior new home sales and marketing achievements. With 57 categories across various disciplines of the new home industry, the awards honor excellence in product and community design, advertising and marketing and sales achievements by individuals and sales teams.
During the three-day judging process, a panel of 8 industry professionals from across the country selected Regional, Silver and gold award winners from a field of nearly 1,400 entries.
“Recognition on the national level by our peers is a sincere compliment and we are doubly pleased to receive it for a piece developed for a company with the international prestige of Taylor Woodrow,” says Cotton & Company president and founder Stephann Cotton. “Our art director, Larisa Yerastova, and her team never cease to amaze me and this award acknowledges their extraordinary talent.”