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Why Country Club Living is More Popular than Ever

By Karen Cantor Posted in - Press on November 20th, 2020

Private club communities are attractive to buyers now more than ever. As a result of the pandemic, country club communities are being sought out for having all the bells and whistles buyers seek at this time. Here are just a few of the reasons why the appeal of country club living has grown significantly in the post Covid-19 era. Wellness According to the Private Communities Registry, Inc. (PCR) 2020 Survey, wellness amenities top the list of what home searchers are looking for. Fitness related amenities remain the top requested benefit by homebuyers. Swimming pools (73%), with fitness centers (71%), and walking/ biking trails (70%) following close behind. There is also an enthusiasm for tennis/pickle ball, green features, spas, and other… Read more »

Private Clubs Scramble to Address Emerging Market Demands for Spa & Wellness Lifestyle

By Cristina Posted in - Press on January 8th, 2020

One of the most important amenity expansions the Club could undertake as wellness continues to be a key driving factor for our market. You’ll see below, that technology often leads to lifestyle changes. In the case of health and wellness, it’s been a game-changer. The emerging market ranks this among its top priorities when selecting a home. Here are a few insights we wanted to share: Trends that Make Wellness a Top Priority PSYCHOGRAPHIC SHIFT: Baby Boomers, Gen Xers and Millennials are ALL focused on wellness: nutrition, longevity, disease prevention, stress reduction, and alternative medicines. They are dedicated to wellness, devoting time and money to exercising, and eating right. This is a long-term shift in psychographics, not a short-term fade…. Read more »