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Organic Website Traffic: Why Does it Matter So Much?

By Angelene Posted in - Press on June 4th, 2021

What is Organic Website Traffic? When it comes to everyday nutrition, we all understand the reasons why organic food is in such high demand, but many of us struggle with why organic website traffic is so important or what it actually is. The term “organic traffic” refers to website visitors as the result of unpaid (“organic”) search engine results. Visitors are considered organic if they found your website using a search engine like Google, AOL, Bing, or Yahoo. In other words, they are not “referred” by any other website. Although organic traffic doesn’t cost anything, it requires an investment of time and strategy to be successful. Organic search is the largest driver of organic website web traffic and a crucial component…

7 Things to Consider When Building a Country Club Website for Lead Generation

By Angelene Posted in - Advertising & Press & Real Estate & SEO on June 20th, 2018

It’s that time again – time to update the country club website to keep up with the times. Refreshing the website is always a good thing, but there are several things you should consider before getting started. For most private residential country club communities, new members come from new real estate sales, and new real estate sales are coming from a totally new generation of homebuyers. To add to the challenges, many real estate brokers are unfamiliar with the details of club membership and avoid selling in Club Communities. With the community sold out and real estate agents scarce, Country Club membership directors find themselves with a new set of challenges. They now need to play a stronger role in…

Design vs. Content – Finding the Right Balance for Luxury Products Online

By developer Posted in - Web on May 23rd, 2011

In the expansive world that is the Internet, the ultimate goal is to get noticed and look good when you do. Getting noticed, of course, is of the upmost importance and SEO is a key factor in this, but at what point should we allow a site’s SEO to start to limit its presentation and design? Well, if approached properly, you should be able to fulfill the vision for your site’s look while still getting plenty of attention and results. The key here is to understand the buyer. Understanding your buyer will greatly benefit you in reaching them. Who are they? How do they use the Internet? What sites do they visit for information? And most importantly, how do they…

What is the future of Search Engine Optimization (SEO)?

By developer Posted in - SEO on May 9th, 2011

A mistake was made long ago when someone decided that the skill-sets used to generate website traffic should be named, “Search Engine Optimization.” That shortsighted, naïve individual failed to consider the numerous elements that play an important role in the traffic-building process. Even the term “traffic-building” is a misnomer. Few website owners would be satisfied with huge increases in website traffic. That, alone, has little value beyond bragging rights (My website had 15 million visitors last year!). When the sales manager encouraged his sales team to make more calls each day, one man took it to heart. Bedraggled and worn to a frazzle, he stood tall and thrust his chest out as he reported on Friday afternoon that he had…