Tweets of Wrath: Common Abuses of Social Media and How You Can Avoid Them
By Posted in - Media & Public Relations & Social Media on October 17th, 2011The rules of social media apply to all: no person, no matter how famous or talented, no company, regardless of its big brands and big income, is exempt. No exceptions. In fact, a misuse of social mediums, such as Twitter, YouTube and Facebook, can cause more harm than having no online presence at all. Such holds true for John Mayer, one of the decade’s most popular songwriters and musicians, who used Twitter as platform for his most candid thoughts and opinions. As a result, he damaged his credibility as an artist while simultaneously offending many people. Sure, he enthusiastically exercised his right to The First Amendment—but he wants to sell records. Hence, all messaging on behalf of yourself, your brand…