The vision of Roco Ki, set on 2,500 stunning acres, is to create a place that highlights the natural beauty and serenity of the property complemented by the finest in luxury living and championship golf. With five-star brands; 3.2 miles of dedicated beach; four golf courses managed by Troon, including The Faldo Legacy Course, one of just five in the world; a Westin opened fall 2008; the Caribbean’s first Heavenly Spa by Westin; and magnificent residences priced over $3 million, the experience at Roco Ki will be unmatched.
The most significant challenge is accelerating sales to the end user as opposed to courting speculators using the launch mentality. All aspects of the planned development have to be evaluated due to the range of appeal the various product lines and brands will have to the consumer and the changing market trends. Acute analysis must be performed on the product and pricing mix, the entry experience and sense of arrival, the level of security, the mix of luxury brands, and the fractional and rental management programming to properly present and sell the project to the luxury buyer.
A variety of product types will be offered, ranging from Hotel Suites to Golf and Cliffside Villas, Jungle Luxe Beach Bungalows and Eco Dream Villas and Custom Estate Homes. Pricing is from the low $400s to more than $3 million.