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Post Tagged with homebuying

Homebuying Habits Across Generations

By Alyssa Greenspan Posted in - Advertising & Real Estate on May 25th, 2018

Homebuyer Behavior They might do their research online and also believe that data and machine learning will have an important influence on the real estate experience, but when it comes to the process of searching for a home, millennials and baby boomers lean more on their agent than digital platforms. This, according to a survey on homebuyer behavior by Owners.com that studied that homebuying patterns of over 1,000 buyers across different age-groups. The survey revealed that 82 percent of the buyers said that online access to data-focused property information was essential to their decision-making process. But that was the only aspect that all the three generations—baby boomers, Gen X, and millennials—agreed upon. The survey highlighted vast differences in the way these generations… Read more »

Homebuying Timeline Shortened as Housing Market Gains Momentum

By Laurie Andrews Posted in - Real Estate on September 3rd, 2013

As the housing market continues to improve, developers and builders are experiencing a favorable trend amongst prospective homebuyers. After several years of building a pipeline of leads and grinding out sales through a lengthy sales process, the timeline for sale has shortened considerably. The market rebound is trumping the seasonality of many markets, with buyers now purchasing within weeks of their initial sales office visit rather than months or years. As specialists in the marketing of residential real estate, Cotton & Company is witnessing the shift across multiple markets indicating a positive trend. Many buyers have been sitting on the sidelines for the past several years waiting for the right opportunity and a more positive economic outlook. This reluctance to… Read more »

Early Cotton Report Data Indicates Liquidity Returning to the Market

By Laurie Andrews Posted in - Media & Real Estate on March 13th, 2013

Cotton & Company’s 5th annual consumer survey is underway. The annual online report surveys prospective homebuyers throughout the US to gain insight into the current buyer’s psychology. With more than 700 respondents providing insight on the factors that affect their purchase decision, the data has become an industry standard for forecasting residential real estate trends.  As the data continues to be analyzed for the final report, early indications show liquidity has returned to the market. When asked about their reason for not purchasing to date, the consumer response “Can’t sell my existing home” dropped significantly from the 2011 market data. As additional support to this position, consumer interest in “Waiting for Better Pricing” has dropped to 8%, from the highpoint… Read more »