Cotton Company logo

Search Results

Post Tagged with social marketing for real estate

5 Digital Marketing Tactics You Better Be Using for Your Real Estate Project

By Angelene Posted in - Press on December 20th, 2018

While digital marketing tools and campaigns may constantly change, the foundation for good real estate marketing has not. But now, you have the opportunity to take those fundamental strategies and turn them into actionable digital marketing tactics. Take a look at the list below to learn more. 1. Data capture is the key Make sure you not only secure a unique and easy to read website (HTTPS), but that it has a main goal of educating users and converting them into prospects by capturing their contact information in return for sharing something with them of value. Strong calls to action must be incorporated including digital magazines, free brochures, or education pieces like comparison or local guides. Your website should also…

Facebook is Changing the Game…Again.

By Angelene Posted in - Social Media on January 12th, 2015

We’ve been implementing successful social media marketing programs for our clients in the luxury real estate industry for over four years. We use our own proprietary content formula and targeting experience to hone in on the real estate buyer, make them aware of our projects and the lifestyle each affords. We network with affiliates and drive cross-promotion through social channels, gaining third party credibility. We’ve figured out how to make it work for us, for our industry. And now, Facebook has slightly changed the rules on us. It’s now, more important than ever, to have an experienced social marketer develop and help you implement a strategic plan for your business. It’s still necessary to cultivate qualified databases of “likes” on…